STG News
Amazon announced a range of updates to its popular Fire TV family, introducing the most powerful Fire TV Stick yet the all- new Fire TV Stick 4K Max, now with the Fire TV Ambient Experience.
“Our mission for Fire TV is to reinvent what customers can expect from a smart TV experience. The Fire TV Ambient Experience transforms the TV into a beautiful, always-smart display, not only making smart TVs smarter and more useful, but transforming the home into something more beautiful,” said Patrick Walker, Country Manager of Amazon Devices, Australia and New Zealand. “We’re thrilled to bring the Ambient Experience, featuring work from local Australian artists, to customers in New Zealand with the new Fire TV Stick 4K Max.”
The new Fire TV Stick 4K Max is the first streaming media player to come with the Fire TV Ambient Experience, and features an upgraded 2.0 GHz quad-core processor, making it Amazon’s smartest and most powerful streaming stick yet. The Fire TV Stick 4K Max is the industry’s first streaming stick to include support for Wi-Fi 6E, meaning customers with a compatible router can enjoy the smoothest streaming experience with lower latency, faster speeds, and less interference from other Wi-Fi-enabled devices in the home. With ultra- cinematic, vibrant 4K Ultra HD, and support for Dolby Vision, HDR, HDR10+, and immersive Dolby Atmos audio, the new Fire TV Stick 4K Max delivers Fire TV Stick’s best visual and audio experience yet.
Fire TV Stick 4K Max features 16GB of storage, doubling the previous generation’s capacity – enabling customers to store even more apps and games directly on the device, including ThreeNow, TVNZ+, Sky Sport Now, Neon and more. It is also the first Fire TV Stick to come with the Alexa Voice Remote Enhanced, giving customers a “Recents” button for one-touch, instant access to their most recently used app or channel.
Fire TV Ambient Experience—Now available on the all-new Fire TV Stick 4K Max, and upgraded with hundreds of new pieces of free artwork, including from renowned Indigenous Australian artist Biddee Baadjo, and Australian contemporary artist Nicole Blake
The Fire TV Ambient Experience transforms the TV into a beautiful, always-smart display, and is now available with the launch of the all-new Fire TV Stick 4K Max.
The Ambient Experience can turn the TV into an in-home art gallery, with no monthly subscription required.
Today, Amazon added hundreds of new images to a collection of more than 2,000 free, gallery-quality pieces of artwork, and expanded its collection to include artists from Australia, France, Spain, Italy, and Japan with art from notable institutions including Musée d’Orsay in Paris, Museo del Prado in Madrid, and Galleria d’Arte Moderna in Florence.
Customers can also choose from motion graphics, landscape art, and personal photos. As part of the new Ambient Experience, there is artwork available to showcase in homes across the world from renowned Indigenous Australian artist Biddee Baadjo, and Australian contemporary artist Nicole Blake. “Having the opportunity to have my work reach Fire TV customers and be displayed on screens across the globe is something special,” said Nicole. “I create art with the goal of infusing beauty into the world, and through this collaboration I hope to continue this mission and bring the wonder of Australia’s natural landscape, as well as more joy, directly to the home.”
Customers can activate the Ambient Experience when not streaming by holding down the “Home” or “Alexa” buttons on the remote—or simply by asking Alexa—to replace blank TV screens with helpful information and beautiful artwork. With the Ambient Experience, customers can also see glance-able information like their schedule with Calendars and
Reminders, leave Sticky Notes for family members, control smart devices like a thermostat or Ring doorbell, and play audio from services like Amazon Music and Spotify.
The all-new Fire TV Stick 4K Max uses more-sustainable materials and implements a design that reduces its overall lifetime energy consumption. The wood-fiber based materials in the devices’ packaging is made from responsibly managed forests or recycled sources, and the device includes Low Power Mode, which conserves energy when a device goes to sleep due to inactivity.
The Fire TV Stick 4K Max is available for pre-order from today and will begin shipping to customers from September 27th 2023.