Technology innovator Huawei and premium-lifestyle brand Porsche Design have collaborated to introduce the revolutionary Porsche Design Huawei Mate 9.
The Porsche Design Huawei Mate 9 is a limited edition smartphone combining Porsche Design’s signature brand aesthetic with Huawei’s mobile engineering expertise, giving high-demanding individuals unprecedented luxury and performance in the palm of their hand.
The underlying philosophy for all Porsche Design products and also for the new Porsche Design Huawei Mate 9 is to create an equilibrium of aesthetics and function. Those values stem from the design philosophy of Porsche Design’s founder – Professor Ferdinand Alexander Porsche – who designed the legendary Porsche 911 in 1963. Porsche Design Huawei Mate 9 features seamless curved edges, a graphite finish and stylish black coloring combined with the latest technology. This is perfectly complemented ‘under the hood’ by a unique, intuitive user interface that exudes sophistication thanks to Porsche Design’s signature design language. With a shared commitment to functional design, innovative craftsmanship and cutting-edge technology, the collaboration delivers highly discerning customers an unrivalled, premium smartphone experience; with revolutionary speed, extensive battery life and luxurious design cues.
Porsche Design Huawei Mate 9 key features include:
· Highest performance: Kirin 960 chipset, the world’s highest performing smartphone processor, according to Geekbench 4.0.0 multi-core CPU performance and DDR performance
· Great experience: EMUI 5.0, an intuitive user interface that streamlines the user experience with the OS
· For the ambitious business traveler: the dual SIM card enables business travelers to switch very conveniently between two different SIM cards everywhere in the world
· Enough battery to fly around the world: breakthrough SuperCharge technology and a battery which lasts up to two days with normal use
· The best shot: second-generation Leica dual-lens camera with Hybrid Zoom, featuring a 12-megapixel RGB sensor and a 20-megapixel monochrome sensor
The second generation dual lens camera co-engineered with Leica has a world-leading 20 megapixel monochrome camera and 12 megapixel color camera. The Porsche Design Huawei Mate 9 delivers spectacular photography and videography to match users’ own high-performance lifestyles. Supported by faster processing speeds and enhanced power thanks to the world’s newest processors, and longer battery life (up to two days with normal use), the result is an exclusive limited edition smartphone which delivers high performance in its finest form.
“Huawei’s brand ethos mirrors our own commitment to premium innovation and functional design so we are delighted to partner with Huawei to bring high-performance individuals the smartphone that they demand, and deserve, says Dr. Jan Becker, COO and spokesperson of the Management Board of Porsche Design Group. “The DNA of our brand is reflected in the device’s signature Porsche Design, giving consumers a smartphone that is as beautiful to hold, as it is to use.”
“We identified a new type of luxury consumer is emerging. One who needs a smartphone that matches the special demands of their successful, global lifestyles,” said Richard Yu, CEO, Huawei Consumer Business Group. “Porsche Design is synonymous with excellence in innovation, unique design and perfection. The PORSCHE DESIGN HUAWEI Mate 9 sets a new benchmark in design and performance and delivers a revolutionary smartphone experience that will enhance even the fastest-paced business and personal lifestyles.”
Porsche Design Huawei Mate 9 is the next step in Huawei’s strategy of collaborative innovation and Porsche Design’s extension of the brand’s electronics category. By fusing Porsche Design’s style with Huawei’s engineering perfection and technical innovation, the revolutionary limited edition Porsche Design Huawei Mate 9 is one of the most finely crafted premium devices available to consumers.
Porsche Design Mate 9 retails in Europe for 1395 Euro and will be available in the European Porsche Design Stores starting in late December. The device will also be available in January 2017 at Porsche Design Stores worldwide (except USA), and select Huawei retail stores in Asia, Middle East and Europe.