Apple has just announced iPhone 16e, a new addition to the iPhone 16 line-up that offers powerful capabilities at a more affordable price.

iPhone 16e delivers fast, smooth performance and breakthrough battery life, thanks to the efficiency of the A18 chip and the new Apple C1, the first cellular modem designed by Apple.

iPhone 16e is also built for Apple Intelligence, the intuitive personal intelligence system that delivers helpful and relevant intelligence while taking an extraordinary step forward for privacy in AI.

The 48MP Fusion camera takes gorgeous photos and videos, and with an integrated 2x Telephoto, it is like having two cameras in one, so users can zoom in with optical quality. When outside of cellular and Wi-Fi coverage, Apple’s groundbreaking satellite features — including Emergency SOS, Roadside Assistance, Messages, and Find My via satellite — help iPhone 16e users stay connected and get assistance when it matters most.

iPhone 16e will be available in two elegant matte finishes — black and white — with colourful cases available to accessorise. Pre-orders begin Saturday, 22 February, 2025, with availability beginning Friday, 28 February, 2025.

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We are on the eve of the new Apple phone launches, at the time of writing, iPhone 14 and iPhone 14 Pro Series will be released tomorrow.

This year Apple opted to stagger their smartphones. Instead of a full menu, the iPhone 14 Plus is still cooking in the kitchen and wont be available for a a few weeks.

But why would you want one anyway?

The iPhone 14 Plus is just an enlarged iPhone 14. And what is the iPhone 14? A reskinned iPhone 13 – with Crash detection.

Sure it’s an excellent feature, that I don’t dispute and think it should be on all smartphones, and my guess is that’s exactly what will happen eventually.

But Apple have spoken to their fanbase and said this year we are going to give you what you love most. Aged technology.

Apple has always lagged behind. They used to be the front runners.

The likes of Samsung, OPPO and Xiaomi have trail blazed camera and phone inner specs for a few years now on Android OS.

Huawei were at one time the lead in what they were releasing, at cut throat pricing… until the U.S. Govt. stepped in.

It seems as though this year Apple are herding their users to go Pro.

And honestly, it is a case of Go Pro or go… Android?

The Pro Series has finally had an upgraded main camera – to 48MP. Now this is a huge thing for Apple to do, who has largely not upgraded their camera’s – only confused their fans by adding new modes, making them blind to the fact they hadn’t had a proper camera upgrade since 2015.

The Pro series no longer has a notch. But wait – it still kinda does.

The ‘Dynamic Island’ is unfortunately not a trancey party island – it is a cut out notch, essentially, that can also double as an indicator for various apps. I’m told there will be ‘Dynamic Island’ games coming to the Apple app store. I won’t need to remind myself to ignore those.

Apple have mentioned that they cannot fit their facial recognition tech inside a small punch out lens. Yet manufacturers of flagship Android phones have been able to do this for some time.

On all new iPhone 14 models comes iOS 16. The notoriously fenced Apple mobile operating system.

Sure this is Apple. They like to control the user experience. And control what their paying customers can and can’t do.

And once you’re within their eco-system it’s hard to break out of it. Like a bad addiction.

While Apple put on a show as they do, with great pomp and circumstance – there was no denying the fact that they were selling to us media a concept that was so last year.

Apple blew everyone out of the water when Steve Jobs infamously introduced the world to iPhone in 2007.

This left other phone manufacturers bewildered and scrambling to compete.

So did Apple, a multi-trillion dollar company, just get too comfy and turned a blind eye to what their competitors are doing?

We will never really know – as Apple are very secretive.

But what we do know is tomorrow Apple will launch three new models – favouring the Pro series and hoping the ‘Dynamic Island’ will win over new and existing folk.

If you’re looking to upgrade from last year’s iPhone 13 – I’d suggest holding off paying a premium for the world’s most expensive smartphone series until Apple have fully caught up – or maybe take the leap out of the Apple eco-system and embrace the future with a flagship (and cheaper) Android.

But if Apple juice is in your blood give the iPhone 14 a miss. You’re paying for 12 month old technology and get straight to the Pro models.

The post Apple iPhone 14. Go Pro or go Android appeared first on Shane the Gamer.

Apple has introduced iPhone 14 and iPhone 14 Plus, featuring two sizes, 6.1 inches and 6.7 inches, in a sophisticated design with impressive camera upgrades and groundbreaking new safety capabilities.

iPhone 14 and iPhone 14 Plus take stunning photos and video with a powerful camera system featuring new Main and front TrueDepth cameras, the Ultra Wide camera for unique perspectives and Photonic Engine, an enhanced image pipeline.

Both models include the A15 Bionic chip with a 5-core GPU, which offers incredible performance and efficiency for demanding workloads and is designed with privacy and security built in. iPhone 14 and iPhone 14 Plus introduce critical safety capabilities such as Crash Detection, a first in the industry. And with amazing battery life, industry-leading durability features, and super-fast 5G, this iPhone line-up is more advanced than ever before. iPhone 14 and iPhone 14 Plus will be available in midnight, blue, starlight, purple and (PRODUCT)RED finishes.

“Our customers rely on their iPhone every day and iPhone 14 and iPhone 14 Plus introduce groundbreaking new technologies and important safety capabilities. With the new, larger 6.7-inch display on iPhone 14 Plus, users can enjoy more content onscreen when browsing the web and even more text,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “Both phones have a powerful new Main camera with a huge leap in low-light performance, advanced connectivity capabilities with 5G and eSIM and the incredible performance of A15 Bionic, which helps enable even better battery life. All of this, tightly integrated with iOS 16, makes iPhone more essential than ever.”

Available in the popular 6.1-inch size and a stunning new 6.7-inch size, iPhone 14 and iPhone 14 Plus feature a durable and sleek aerospace-grade aluminium design in five beautiful finishes. The larger display of iPhone 14 Plus is great for streaming movies and playing games, and iPhone 14 Plus boasts the best battery life ever in an iPhone.

Both models have an updated internal design for better thermal performance, gorgeous Super Retina XDR displays with OLED technology that supports 1200 nits of peak HDR brightness, a 2,000,000:1 contrast ratio and Dolby Vision.

iPhone 14 and iPhone 14 Plus also feature the durable Ceramic Shield front cover — exclusive to iPhone and tougher than any other smartphone glass and are protected from common spills and accidents with water- and dust- resistance.

iPhone 14 and iPhone 14 Plus introduce a new standard for photo and video capture with a new 12MP Main camera featuring a larger sensor and larger pixels, a new front TrueDepth camera, the Ultra Wide camera to capture more of a scene and Photonic Engine for a giant leap in low-light performance.

Through a deep integration of hardware and software, Photonic Engine improves mid- to low-light performance for photos across all cameras: up to 2x on the Ultra Wide camera, 2x on the TrueDepth camera and an impressive 2.5x on the new Main camera. Photonic Engine enables this dramatic increase in quality by applying the computational benefits of Deep Fusion earlier in the imaging process to deliver extraordinary detail, and preserve subtle textures, provide better colour and maintain more information in a photo.

The entire iPhone 14 line-up introduces groundbreaking safety capabilities that can provide emergency assistance when it matters most.

With a new dual-core accelerometer capable of detecting G-force measurements of up to 256Gs and a new high dynamic range gyroscope, Crash Detection on iPhone can now detect a severe car crash and automatically dial emergency services when a user is unconscious or unable to reach their iPhone. These capabilities build on existing components, like the barometer, which can now detect cabin pressure changes, the GPS for additional input for speed changes and the microphone which can recognise loud noises typified by severe car crashes.

Advanced Apple-designed motion algorithms trained with over a million hours of real-world driving and crash record data provide even better accuracy. When combined with Apple Watch, Crash Detection seamlessly leverages the unique strength of both devices to get users help efficiently. When a severe crash is detected, the emergency services call interface will appear on Apple Watch, as it is most likely to be in closer proximity to the user, while the call is placed through iPhone if it is in range for the best possible connection.

A15 Bionic brings incredible performance to iPhone 14 and iPhone 14 Plus.

Still faster than all the competition at any price, the 5-core GPU enables even smoother graphics for video apps and high-performance gaming and powers incredible camera features like Photonic Engine and Cinematic mode all while delivering impressive battery life and protecting privacy and security with the Secure Enclave. The 6-core CPU handles demanding tasks smoothly and efficiently and the 16-core Neural Engine is capable of 15.8 trillion operations per second, enabling even faster machine learning computations for features in iOS 16 and third-party app experiences.

iPhone offers users incredibly fast downloads and uploads, better streaming and real-time connectivity with 5G to help them stay in touch, share and enjoy content. Support for 5G on iPhone now extends to over 250 carrier partners in over 70 markets around the world with expanded support for stand-alone networks. eSIM allows users to easily connect or quickly transfer their existing plans digitally, is a more secure alternative to a physical SIM card and allows for multiple mobile plans on a single device.

Later this year, for the first time ever Apple Fitness+ will be available for all iPhone users to subscribe to and enjoy in the 21 countries it is offered in, even if they don’t have an Apple Watch. iPhone users will have access to the entire service featuring over 3,000 studio-style workouts and meditations, all led by a diverse and inclusive team of trainers. Fitness+ users will see onscreen trainer guidance and interval timing, and estimated calories burned will be used to make progress on their Move ring. Fitness+ will be fully integrated with the Fitness app coming with iOS 16 and located in the middle tab, where users can stay motivated to close their Move ring through awards, activity sharing and more. Users only need an iPhone to sign up, and can then experience Fitness+ on iPhone, iPad and Apple TV.

iPhone 14 and iPhone 14 Plus feature iOS 16, offering a reimagined Lock Screen along with new communication, sharing and intelligence features that together change the way users experience iPhone.

The Lock Screen is more personal, beautiful and helpful than ever with a multilayered effect that artfully sets subjects of photos in front of the time and newly designed widgets that offer information at a glance. For Lock Screen inspiration, the wallpaper gallery offers a range of options, including Apple collections, a Weather wallpaper to see live weather conditions as they change throughout the day, an Astronomy wallpaper for views of the Earth, moon and solar system and many more. With Messages, users can now edit or recall recently sent messages and mark conversations as unread to revisit them later. iCloud Shared Photo Library makes it even easier to share a collection of photos with family. Live Text gets more powerful with the ability to recognise text in video and quickly convert currency, translate text and more, and Visual Look Up adds a new feature that allows users to tap and hold on the subject of an image to lift it from the background and place it in apps like Messages.

iPhone 14 and iPhone 14 Plus are designed to minimise their impact on the environment, including antenna lines that use upcycled plastic water bottles that have been chemically transformed into a stronger, higher-performance material. iPhone 14 models also use 100 per cent recycled rare earth elements in all magnets including those used in MagSafe and 100 per cent recycled tungsten in the Taptic Engine. Both models also include 100 per cent recycled tin in the solder of multiple printed circuit boards and 100 per cent recycled gold in the plating of multiple printed circuit boards and in the wire of all cameras. Fibre-based packaging does not use outer plastic wrap, bringing Apple closer to its goal of completely removing plastic from all packaging by 2025.

iPhone 14 and iPhone 14 Plus will be available in midnight, blue, starlight, purple and (PRODUCT)RED in 128GB, 256GB and 512GB storage capacities.

Customers in Australia, Canada, China, France, Germany, India, Italy, Japan, Singapore, Spain,Thailand, the UAE, the UK, the US, and more than 30 other countries and regions will be able to pre-order iPhone 14 and iPhone 14 Plus on Friday, 9th September 2022, with iPhone 14 availability beginning Friday, 16th September 2022, and iPhone 14 Plus beginning Friday, 7th October 2022.

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Apple today announced Apple Watch Ultra, which brings a new bold design and a wide range of features built for endurance, exploration, and adventure.

Apple Watch Ultra introduces a 49mm titanium case and flat sapphire front crystal that reveals the biggest and brightest Apple Watch display yet.

A customisable Action button offers instant access to a wide range of useful features. Apple Watch Ultra has the best battery life of any Apple Watch, reaching up to 36 hours during normal use. Additionally, a new low-power setting, ideal for multi-day experiences, can extend battery life to reach up to 60 hours. The Wayfinder watch face is designed specifically for the larger Apple Watch Ultra display and includes a compass built into the dial, with space for up to eight complications. Apple Watch Ultra also brings three new bands, Trail Loop, Alpine Loop, and Ocean Band, offering unique design features that provide a secure and comfortable fit for every adventure.

“Inspired by explorers and athletes from around the world, we created an entirely new category of Apple Watch designed for new and extreme environments — it’s the most rugged and capable Apple Watch yet,” said Jeff Williams, Apple’s chief operating officer. “Apple Watch Ultra is a versatile tool that empowers users to push their boundaries with adventure, endurance and exploration.”

Made from aerospace-grade titanium, Apple Watch Ultra provides the perfect balance of weight, durability and corrosion resistance. The case rises up to surround all edges of the flat sapphire front crystal, protecting the Retina display which is up to 2000 nits — 2x brighter than any Apple Watch display yet. The new Action button in high-contrast international orange is easily customised for instant access to a variety of features, including Workouts, Compass Waypoints, Backtrack and more.

Apple Watch Ultra has three built-in microphones to significantly improve sound quality in voice calls during any conditions. An adaptive beamforming algorithm uses the microphones to capture voice while reducing ambient background sounds resulting in remarkable clarity. In challenging windy environments, Apple Watch Ultra uses advanced wind noise-reduction algorithms, including machine learning, to deliver clear and intelligible audio for calls.

Designed specifically for endurance athletes and runners, the Trail Loop band is the thinnest Apple Watch band to date. The lightweight woven textile is both soft and flexible, allowing it to cinch to the optimal fit, and the convenient tab is designed for quick and easy adjustment.

With explorers in mind, the Alpine Loop band features two integrated layers made from one continuous weaving process that eliminates the need for stitching. The top loops, interspersed with high-strength yarn provide adjustability and a secure attachment for the titanium G-hook fastener.

The Ocean Band is designed specifically for extreme water sports and recreational diving with a titanium buckle and corresponding spring-loaded loop. Molded from a flexible fluoroelastomer, it stretches and utilises the tubular geometry for a secure fit. The Ocean Band also has an optional extra-long tail that allows users to comfortably wear over a wetsuit.

Apple Watch Ultra is an incredible tool for endurance athletes or those who aspire to push beyond their limits. For the first time ever in an Apple Watch, the precision dual-frequency GPS integrates both L1 and the latest frequency, L5 plus new positioning algorithms. Apple Watch Ultra delivers the most accurate GPS of any Apple Watch to date, providing users the most precise distance, pace and route data for training and competing.

Apple Watch Ultra is powered by watchOS 9, which includes new advanced running metrics to measure performance, like Stride Length, Ground Contact Time, Vertical Oscillation and Running Power. New Workout Views, such as Segments, Splits and Elevation, provide important metrics at just a glance and thanks to the larger display, Apple Watch Ultra is the only Apple Watch that can show six metrics at once. Users can take their training to the next level with features such as Heart Rate Zones, Custom Workouts and, coming later this year, Race Route. For triathlons, duathlons or activities with any sequence of swimming, biking or running the new Multisport workout includes autodetection to easily switch between workouts. Apple Watch Ultra has enough battery life for users completing a long-course triathlon, consisting of a 2.4 km swim, 180 km bike ride and full marathon at 42.2 km.

The Action button can instantly begin workouts and move users to the next interval of a Custom Workout or the next leg of a Multisport workout. It can also be used to mark segments, complementing the new Track running experience, which automatically provides the ultimate pacing and distance estimates for runners at a track.

With the bigger, brighter display and rugged design, Apple Watch Ultra is the perfect technical tool for adventurers and explorers in a range of environments, from the every day to the extreme. The completely redesigned Compass app in watchOS 9 surfaces more in-depth information and three distinct views. The app displays a new hybrid view that simultaneously shows both an analog compass dial and a digital view. Turning the Digital Crown reveals an additional view that includes latitude, longitude, elevation and incline as well as an orienteering view showing Compass Waypoints and Backtrack.

Compass Waypoints are a quick and convenient way to mark a location or a point of interest directly in the app. Pressing the Action button or tapping the Compass Waypoint icon drops a waypoint that can be edited by tapping the icon that appears. The Compass Waypoint complication updates dynamically in real time with both the direction of the waypoint as well as the approximate distance.

Backtrack uses GPS data to create a path showing where the user has been, which is useful if they get lost or disoriented and need help retracing their steps. It can also turn on automatically in the background when off the grid. With a single press of the Action button, users can quickly drop a Compass Waypoint or start or view a Backtrack. An 86-decibel siren is designed for emergencies should users become lost or injured, and can help draw attention to a location. The unique sound signature incorporates two distinct alternating patterns which can repeat for up to several hours. The first pattern suggests distress while the second mimics the universally recognised SOS pattern. For multi-day backpacking trips, battery life can be extended to reach up to 60 hours using Low Power Mode plus an additional low-power setting that reduces frequency of GPS and heart rate readings.

The on-wrist operating temperature was designed to help explore the most extreme and remote locations, from freezing cold mountains at -20° C (-4° F ) to the blazing desert heat at 55° C (131° F).

Apple Watch Ultra is certified to the relevant aspects of MIL-STD-810H, used for military equipment and popular among rugged equipment manufacturers. Testing includes Low Pressure (Altitude), High Temperature, Low Temperature, Temperature Shock, Contamination by Fluids, Rain, Humidity, Immersion, Sand and Dust, Freeze / Thaw, Ice / Freezing Rain, Shock, Vibration and more. To optimise for evening conditions, turning the Digital Crown makes the interface red for better visibility in the dark when using the Wayfinder face.

Apple Watch Ultra is designed for water sports, including extreme activities like kitesurfing and wakeboarding, along with recreational scuba diving to 40 metres with the new Oceanic+ app. To support these underwater adventures, Apple Watch Ultra is certified to WR100. Apple Watch Ultra is also certified to EN13319, which is an internationally recognised standard for dive accessories, including depth gauges that are relied upon by recreational divers around the world.

Utilising a new depth gauge, Apple Watch Ultra features a Depth app designed with an intuitive UI. With just a glance, the Depth app displays time, current depth, water temperature, duration under water and max depth reached. Users can program the Action button to instantly launch the Depth app.

In partnership with Huish Outdoors, known for delivering innovative and reliable equipment for recreational diving, the new Oceanic+ app turns Apple Watch Ultra into a capable dive computer. Available from the App Store later this year, the app runs the Bühlmann decompression algorithm and includes dive planning, easy-to-read dive metrics, visual and haptic alerts, no-decompression limit, ascent rate and safety stop guidance. Oceanic+ also offers a personalised user profile, reports on current and local dive conditions, and a dive logbook that can be shared with family and friends and automatically syncs to iPhone.

“We’re thrilled to partner with Apple to combine our world-renowned expertise in scuba with the unique capability of Apple Watch Ultra to turn the same everyday watch into an innovative dive computer,” said Mike Huish, CEO of Huish Outdoors. “With Oceanic+, Apple Watch Ultra users can enjoy a new and enriched experience during scuba activities.”

Apple Watch Ultra includes all of the connectivity, activity and health features that have made Apple Watch the best-selling smartwatch in the world, from heart rate monitoring and the ECG and Blood Oxygen apps, to Activity rings and Mindfulness, along with additional health, safety and navigation features.

Apple Watch Ultra features innovative new temperature-sensing capabilities that enable further insights into women’s health. The unique two-sensor design reduces bias from the outside environment and the body itself. Utilising the new capabilities, users can receive retrospective ovulation estimates which can be helpful for family planning.

Temperature sensing also enables improved period predictions for users who menstruate. With iOS 16 and watchOS 9, Cycle Tracking users can now receive a notification if their logged cycle history shows a possible deviation, which can be a symptom of underlying health conditions.

Using two new motion sensors and an advanced sensor-fusion algorithm, Apple Watch can detect a severe car crash with Crash Detection. When Apple Watch detects a severe car crash, the device will check in with the user and dial emergency services if they are unresponsive after a 10-second countdown. Emergency responders will receive the user’s device location, which is also shared with emergency contacts.

Apple Watch Ultra is designed to minimise its impact on the environment. It features recycled gold in the plating of multiple printed circuit boards, a first for Apple Watch, as well as 100 per cent recycled rare earth elements in all magnets, and 100 per cent recycled tungsten in the Taptic Engine. Display glass is arsenic-free, and Apple Watch Ultra is mercury-, BFR-, PVC- and beryllium-free. No Apple Watch packaging uses outer plastic wrap and 98 per cent or more of the packaging is fibre based, bringing Apple closer to its goal of completely removing plastic from its packaging by 2025.

Privacy is fundamental in the design and development across all of Apple’s features. When a user’s iPhone is locked with a passcode, Touch ID or Face ID, all of their health and fitness data in the Health app, other than Medical ID, is encrypted. Any Health data backed up to iCloud is encrypted both in transit and on Apple servers. When using iOS and watchOS with the default two-factor authentication and a passcode, Health app data synced to iCloud is encrypted end-to-end meaning that Apple does not have the key to decrypt the data and therefore cannot read it.

Customers in Australia, Canada, France, Germany, India, Japan, the UAE, the UK, the US, and more than 40 other countries and regions can order Apple Watch Ultra today, with availability in stores beginning Friday, 23rd September 2022.

The post Introducing Apple Watch Ultra appeared first on Shane the Gamer.

Apple today revealed their iPhone 14 Pro and iPhone 14 Pro Max, featuring the Dynamic Island, a new design that introduces an intuitive way to experience iPhone, and the Always-On display.

Powered by A16 Bionic, the fastest chip ever in a smartphone, iPhone 14 Pro introduces a new class of pro camera system, with the first-ever 48MP Main camera on iPhone featuring a quad-pixel sensor and Photonic Engine, an enhanced image pipeline that dramatically improves low-light photos.

These groundbreaking advancements make iPhone even more indispensable for everyday tasks, creative projects and now even emergency situations with features such as Crash Detection. iPhone 14 Pro and iPhone 14 Pro Max will be available in four new finishes: deep purple, silver, gold and space black.

“Our customers count on their iPhone every day and with iPhone 14 Pro and iPhone 14 Pro Max, we’re delivering more advancements than any other iPhone. iPhone 14 Pro introduces a camera system that empowers every user — from the casual user to the professional, to take their best photos and video, and innovative new technologies like the Always-On display and the Dynamic Island, which offers new interactions for notifications and activities,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “Groundbreaking safety capabilities bring users even more security, offering help when they need it most. And with the incredibly powerful and efficient A16 Bionic chip and all-day battery life, this is the best iPhone yet.”

iPhone 14 Pro and iPhone 14 Pro Max feature a beautiful surgical-grade stainless steel and textured matte glass design in four stunning colours.

Available in 6.1-inch and 6.7-inch sizes, both models include a new Super Retina XDR display with ProMotion that features the Always-On display for the first time ever on iPhone, enabled by a new 1Hz refresh rate and multiple power-efficient technologies. This makes the new Lock Screen even more useful, keeping the time, widgets and Live Activities available at a glance. The advanced display also brings the same peak HDR brightness level as Pro Display XDR and the highest outdoor peak brightness in a smartphone: up to 2000 nits, which is twice as bright as iPhone 13 Pro.

iPhone 14 Pro and iPhone 14 Pro Max also continue to offer industry-leading durability features with the Ceramic Shield front cover, tougher than any smartphone glass, and are protected from common spills and accidents with water and dust resistance.

The Dynamic Island enables new ways to interact with iPhone, featuring a design that blends the line between hardware and software, adapting in real time to show important alerts, notifications and activities. With the introduction of the Dynamic Island, the TrueDepth camera has been redesigned to take up less of the display area. Without impeding content on the screen, the Dynamic Island maintains an active state to allow users easier access to controls with a simple tap-and-hold. Ongoing background activities like Maps, Music or a timer remain visible and interactive, and third-party apps in iOS 16 that provide information like sports scores and ride-sharing with Live Activities can take advantage of the Dynamic Island.

The pro camera system on iPhone 14 Pro and iPhone 14 Pro Max pushes the boundaries of what’s possible in a smartphone, empowering every user, casual or professional, to capture the best photos and video.

iPhone 14 Pro takes computational photography even further with Photonic Engine, offering a giant leap for mid- to low-light performance in photos across all cameras through a deep integration of hardware and software: up to 2x on the Main camera, up to 3x on the Ultra Wide camera, up to 2x on the Telephoto camera and up to 2x on the TrueDepth camera. Photonic Engine enables this dramatic increase in quality by applying Deep Fusion earlier in the imaging process to deliver extraordinary detail and preserve subtle textures, provide better colour and maintain more information in a photo.

For the first time ever, the Pro line-up features a new 48MP Main camera with a quad-pixel sensor that adapts to the photo being captured, and features second-generation sensor-shift optical image stabilisation. For most photos, the quad-pixel sensor combines every four pixels into one large quad pixel equivalent to 2.44 µm, resulting in amazing low-light capture and keeping photo size at a practical 12MP.

The quad-pixel sensor also enables a 2x Telephoto option that uses the middle 12 megapixels of the sensor for full-resolution photos and 4K videos with no digital zoom. This delivers optical quality at a familiar focal length, which is great for features like Portrait mode. The quad-pixel sensor also brings benefits to pro workflows, optimising for detail in ProRAW. And with a new machine learning model designed specifically for the quad-pixel sensor, iPhone now shoots ProRAW at 48MP with an unprecedented level of detail, enabling new creative workflows for pro users.

The entire iPhone 14 line-up introduces groundbreaking safety capabilities that can provide emergency assistance when it matters most. With a new dual-core accelerometer capable of detecting G-force measurements of up to 256Gs and a new high dynamic range gyroscope, Crash Detection on iPhone can now detect a severe car crash and automatically dial emergency services when a user is unconscious or unable to reach their iPhone.

These capabilities build on existing components, like the barometer, which can now detect cabin pressure changes, the GPS for additional input for speed changes and the microphone, which can recognise loud noises typified by severe car crashes.

Advanced Apple-designed motion algorithms trained with over a million hours of real-world driving and crash record data provide even better accuracy. When combined with Apple Watch, Crash Detection seamlessly leverages the unique strength of both devices to get users help efficiently. When a severe crash is detected, the emergency services call interface will appear on Apple Watch, as it is most likely to be in closer proximity to the user, while the call is placed through iPhone if it is in range for the best possible connection.

The A16 Bionic chip in iPhone 14 Pro and iPhone 14 Pro Max is generations ahead of the competition and unlocks unparalleled experiences like the Dynamic Island, powers all-day battery life and delivers impressive computational photography capabilities.

With two high-performance cores and four high-efficiency cores, the new 6-core CPU is up to 40 per cent faster than the competition and easily handles demanding workloads. A16 Bionic features an accelerated 5-core GPU with 50 per cent more memory bandwidth — perfect for graphics-intensive games and apps — and a new 16-core Neural Engine capable of nearly 17 trillion operations per second. Using Apple’s best-in-class fusion architecture to combine performance and energy savings, the chip delivers more performance with a fraction of the power compared to the competition.

Fundamental to the pro camera system, A16 Bionic powers incredible computational photography features. The CPU, GPU, Neural Engine and image signal processor seamlessly work together to support the new camera hardware and perform up to 4 trillion operations per photo.

iPhone offers users super-fast downloads and uploads, better streaming and real-time connectivity with 5G to help them stay in touch, share and enjoy content. Support for 5G on iPhone now extends to over 250 carrier partners in over 70 markets around the world, with expanded support for standalone networks. eSIM allows users to easily connect or quickly transfer their existing plans digitally, is a more secure alternative to a physical SIM card and allows for multiple mobile plans on a single device.

Later this year, for the first time ever Apple Fitness+ will be available for all iPhone users to subscribe to and enjoy in the 21 countries it is offered in, even if they don’t have an Apple Watch. iPhone users will have access to the entire service featuring over 3,000 studio-style workouts and meditations, all led by a diverse and inclusive team of trainers.

Fitness+ users will see onscreen trainer guidance and interval timing, and estimated calories burned will be used to make progress on their Move ring. Fitness+ will be fully integrated with the Fitness app coming with iOS 16 and located in the middle tab, where users can stay motivated to close their Move ring through awards, activity sharing and more. Users only need an iPhone to sign up (coming soon) and can then experience Fitness+ on iPhone, iPad and Apple TV.

Designed to take advantage of the new capabilities of iPhone 14 Pro, iOS 16 features a reimagined Lock Screen along with new communication, sharing and intelligence features that together change the way users experience iPhone.

The Lock Screen is more personal, beautiful and helpful than ever with a multilayered effect that artfully sets subjects of photos in front of the time and newly designed widgets that offer information at a glance. For Lock Screen inspiration, the wallpaper gallery offers a range of options, including Apple collections, a Weather wallpaper to see live weather conditions as they change throughout the day, an Astronomy wallpaper for views of the Earth, moon and solar system and many more.

With Messages, users can now edit or recall recently sent messages and mark conversations as unread to revisit them later. iCloud Shared Photo Library makes it even easier to share a collection of photos with family.

Live Text gets more powerful with the ability to recognise text in video and quickly convert currency, translate text and more, and Visual Look Up adds a new feature that allows users to tap and hold on the subject of an image to lift it from the background and place it in apps like Messages.

iPhone 14 Pro and iPhone 14 Pro Max are designed to minimise their impact on the environment, with 100 per cent recycled rare earth elements used in all magnets, including those used in MagSafe, and 100 per cent recycled tungsten in the Taptic Engine. Both models also include 100 per cent recycled tin in the solder of multiple printed circuit boards, and 100 per cent recycled gold in the plating of multiple printed circuit boards and in the wire of all cameras.

iPhone 14 Pro and iPhone 14 Pro Max will be available in deep purple, silver, gold and space black in 128GB, 256GB, 512GB and 1TB storage capacities. Customers in Australia, Canada, China, France, Germany, India, Italy, Japan, Saudi Arabia, Singapore, Spain, Thailand, the UAE, the UK, the US and 30 other countries and regions will be able to pre-order iPhone 14 Pro and iPhone 14 Pro Max beginning at midnight on Saturday 10th September 2022 with availability beginning Friday, 16th September 2022.

The post Apple debuts iPhone 14 Pro & iPhone 14 Pro Max appeared first on Shane the Gamer.

Apple has introduced their Apple Watch Series 8 and the new Apple Watch SE, which bring groundbreaking technology and performance, and important safety innovations to the two smartwatches.

Apple Watch Series 8 features the beloved design of Apple Watch, including a large, Always-On Retina display and a strong crack-resistant front crystal. With all-day 18-hour battery life, Apple Watch Series 8 builds on best-in-class health and safety features like the ECG app and fall detection by introducing temperature-sensing capabilities, retrospective ovulation estimates and Crash Detection.

The new Apple Watch SE delivers the core Apple Watch experience, including Activity tracking, high and low heart rate notifications, and Emergency SOS as well as the new Crash Detection feature and a completely redesigned back case that perfectly matches the three classic case finishes, all at a more affordable price.

Both models are powered by watchOS 9, introducing new and more customisable watch faces like Lunar and Metropolitan, an enhanced Workout app, sleep stages, a first-of-its-kind AFib History feature and an all-new Medications app.

“We hear from customers how Apple Watch helps them stay connected with loved ones, be more active and live healthier lives,” said Jeff Williams, Apple’s chief operating officer. “Apple Watch Series 8 reinforces our commitment in these areas with the addition of pioneering technology, while Apple Watch SE brings advanced core features at a new starting price. Powered by watchOS 9, the best smartwatches deliver more capabilities than ever before.”

The menstrual cycle is an important marker of health and many medical practitioners consider it a vital sign. Apple Watch Series 8 features innovative new temperature-sensing capabilities that give women further insights into their health, designed with the same privacy protections as with all other health data.

Apple Watch Series 8 takes a unique approach to temperature sensing with a two-sensor design, one sensor on the back of the watch, nearest the skin, and another just under the display, reducing bias from the outside environment.

Night-time wrist temperature can be a good indicator of overall body temperature. The sensors in Apple Watch Series 8 sample the wrist temperature during sleep every five seconds and measure changes as small as 0.1° C. In the Health app, users can see nightly shifts in baseline temperature, which can be caused by exercise, jet lag or even illness.

Utilising the new temperature-sensing capabilities in Apple Watch Series 8, users can receive retrospective ovulation estimates. Knowing when ovulation has occurred can be helpful for family planning, and Apple Watch Series 8 makes it easy and convenient by providing these estimates in the Health app. Temperature sensing also enables improved period predictions.

Additionally, with iOS 16 and watchOS 9, all Cycle Tracking users can now receive a notification if their logged cycle history shows a possible deviation, such as irregular, infrequent or prolonged periods and persistent spotting, which can be symptoms of underlying health conditions.

To enable Crash Detection, Apple developed an advanced sensor-fusion algorithm that leverages a new, more powerful gyroscope and accelerometer on Apple Watch, which now has the highest dynamic range accelerometer in any smartwatch. To create the algorithm, data was collected from these new motion sensors at professional crash test labs with common passenger cars in simulated real-world accidents, including head-on, rear-end, side-impact and rollovers. In addition to motion data, Crash Detection uses the barometer, GPS and the microphone on iPhone as inputs to detect the unique patterns that can indicate whether a severe crash has taken place.

When Apple Watch detects a severe car crash, the device will check in with the user and dial emergency services if they are unresponsive after a 10-second countdown.

Emergency responders will receive the user’s device location, which is also shared with the user’s emergency contacts. When combined, Crash Detection on Apple Watch and iPhone work seamlessly to get users help efficiently. When a severe car crash is detected, the emergency services call interface will appear on Apple Watch as it is most likely to be in closer proximity to the user, while the call is placed through iPhone if it is in range for the best possible connection.

To keep users connected for even longer, a new Low Power Mode can extend battery life to reach up to 36 hours for Apple Watch Series 8 with iPhone present.3 This new mode temporarily disables or limits select sensors and features, including the Always-On Retina display, workout autostart, heart health notifications and more.

Apple Watch Series 8 will be available across a range of case finishes, colours and band types to fit a variety of personal styles. Apple Watch Series 8 comes in aluminium and stainless steel cases in two sizes, 41mm and 45mm, and is compatible with all bands.

Aluminium case colours for Apple Watch Series 8 include starlight, midnight, silver and (PRODUCT)RED while the stainless steel case offers silver, graphite and gold. With Apple Watch Studio, Apple Watch Series 8 can be paired with any available band in the same collection.

Apple Watch Nike and Apple Watch Hermès also debut new bands and watch faces this year. Nike has vibrant new Sport Band colours and a new Sport Loop with the “Just Do It” logo woven right into the band. From later this year, any Apple Watch user running watchOS 9, even those without a Nike model, will be able to access all the Nike watch faces, including the fresh colours coming to the Bounce face.

Apple Watch Hermès introduces two new bands: H Diagonal, which creates a sporty pattern of the Hermès H with hundreds of microperforations, and Gourmette Metal, which features a polished stainless steel chain and noir leather wrapping twice around the wrist. A whimsical new Hermès watch face called Lucky Horse beautifully complements the new bands and celebrates the equestrian roots of the house with an animated horse that sleeps when the wrist is down and comes alive when it is raised.

The new Apple Watch SE delivers advanced features at a new low price, and is a great way for users to start their Apple Watch journey or gift to their loved ones.

Powerful upgrades include the S8 SiP advanced dual-core processor, the same processor that is in Apple Watch Series 8 and Apple Watch Ultra, making it 20 per cent faster than the previous generation, along with Crash Detection.

Apple Watch SE maintains the same case design, but features a redesigned matching back case made of a nylon composite material, making it lighter than ever. With watchOS 9, Apple Watch SE users can enjoy the benefits of the new Compass app in addition to the enhanced fitness and wellness features. Apple Watch SE is available in 40mm and 44mm aluminium cases, in midnight, starlight and silver finishes, and is compatible with all bands.

Apple Watch Series 8 and Apple Watch SE are designed to minimise their impact on the environment. Both models are made with 100 per cent recycled aluminium in the case, 100 per cent recycled tungsten in the Taptic Engine and 100 per cent recycled rare earth elements in all magnets.

In a first for Apple Watch, both models feature 100 per cent recycled gold, in the plating of multiple printed circuit boards on Apple Watch Series 8, and in the plating of the SiP on the new Apple Watch SE. Both models are free of mercury, BFRs, PVC and beryllium. No Apple Watch packaging uses outer plastic wrap, and 94 per cent or more of the packaging is fibre based, bringing Apple closer to its goal of completely removing plastic from its packaging by 2025.

Privacy is fundamental in the design and development across all of Apple’s features.

When a user’s iPhone is locked with a passcode, Touch ID or Face ID, all of their health and fitness data in the Health app, other than Medical ID, is encrypted. Any Health data backed up to iCloud is encrypted both in transit and on Apple servers. When using iOS and watchOS with the default two-factor authentication and a passcode, Health app data synced to iCloud is encrypted end-to-end meaning that Apple does not have the key to decrypt the data and therefore cannot read it.

Customers in Australia, Canada, France, Germany, India, Japan, the UAE, the UK, the US, and more than 40 other countries and regions can order Apple Watch Series 8 and Apple Watch SE today, with availability beginning Friday, 16th September 2022.

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Apple has announced the second generation of AirPods Pro,, with the power of the new H2 chip, AirPods Pro unlock breakthrough audio performance.

The new generation of Apple AirPods include major upgrades to Active Noise Cancellation and Transparency mode, while also offering a unique way to experience Spatial Audio that’s even more immersive.

Now, you can enjoy Touch control for media playback and volume adjustments directly from the stem, along with longer battery life, a brand-new charging case and an additional ear tip size for a better fit.

“AirPods revolutionised the wireless headphone category with an innovative design and incredible sound quality. With the new AirPods Pro, Apple raises the bar once again,” said Bob Borchers, Apple’s vice president of Worldwide Product Marketing. “The new AirPods Pro deliver even better sound quality, a more immersive listening experience with Personalised Spatial Audio and transformative audio features like Adaptive Transparency. With up to double the noise-cancelling power of their predecessor, the world’s bestselling wireless headphones just got even better.”

Built into a lightweight and compact body, the power of the new H2 chip provides an exceptional acoustic experience and cancels up to twice as much noise over the previous generation AirPods Pro. With a new low-distortion audio driver and custom amplifier, AirPods Pro now offer richer bass and crystal-clear sound across a wider range of frequencies. Since the best audio experience isn’t complete without a great in-ear fit, a new extra small ear tip is included so even more people can experience the magic of AirPods Pro.

Transparency mode makes it possible for listeners to stay connected to and aware of the world around them. Now, Adaptive Transparency takes this customer-loved feature even further. The powerful H2 chip enables on-device processing, which reduces loud environmental noise, like a passing vehicle siren, construction tools or even loud speakers at a concert, for more comfortable everyday listening.

With Personalised Spatial Audio, the AirPods listening experience is even more immersive. Users perceive sound individually, based on the size and shape of their head and ears. Using the TrueDepth camera on iPhone, users can create a personal profile for Spatial Audio that delivers a listening experience precisely tuned just for them. Users can enjoy Personalised Spatial Audio with music, movies and TV shows, with dynamic head tracking, across iPhone, iPad, Mac and Apple TV.

The magical experience users have come to love from the AirPods family gets even better with the next generation of AirPods Pro. Instant pairing to all Apple devices makes setup effortless, while the new dedicated AirPods section in iOS Settings lets users easily access and control their AirPods features.

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Apple today announced iPhone SE, a powerful new iPhone in an iconic design, with exceptional capabilities and performance at an incredible price.

iPhone SE comes in a compact and durable design, and together with iOS 15, delivers a seamless user experience. The new iPhone SE features impressive upgrades including the performance of A15 Bionic, which powers advanced camera capabilities and makes nearly every experience better, from photo editing to power-intensive operations like gaming and augmented reality. Along with 5G, longer battery life and improved durability, iPhone SE comes in three stunning colours, midnight, starlight and (PRODUCT)RED.

“iPhone SE has been an incredibly popular choice with our existing users and for new iPhone customers, thanks to its iconic design, exceptional performance and affordable price. This year we’ve built the most powerful and durable iPhone SE yet, with better battery life thanks to A15 Bionic, the same chip as our iPhone 13 line-up that also unlocks advanced camera features like Smart HDR 4, Photographic Styles and Deep Fusion,” said Kaiann Drance, Apple’s vice president of Worldwide iPhone Product Marketing. “And with 5G, iPhone SE gives users faster downloads and uploads, higher-quality video streaming, real-time interactivity in apps and much more. Delivering the latest generation of technology and performance at this price is something only Apple can do.”

iPhone SE is as durable as it is beautiful, and features an aerospace-grade aluminium and glass design, now with the toughest glass in a smartphone on the front and back, the same as on the back of iPhone 13 Pro and iPhone 13.

Rated IP67 for water and dust resistance, iPhone SE is designed to protect against spills. iPhone SE features the familiar Home button with Touch ID, an easy, private and secure alternative for logging in to apps, authorising App Store purchases, making Apple Pay transactions and more.

The power of Apple silicon delivers industry-leading performance and cutting-edge capabilities to iPhone. The lightning-fast A15 Bionic, introduced with iPhone 13, comes to iPhone SE and makes nearly every experience better, from launching apps to handling demanding tasks with ease.

A15 Bionic packs a powerful 6-core CPU, the fastest CPU in a smartphone, with two high-performance cores and four high-efficiency cores, making iPhone SE up to 1.8x faster than iPhone 8, and even faster compared to older models. The 16-core Neural Engine is capable of 15.8 trillion operations per second, enabling faster machine learning computations for third-party applications, as well as unlocking features for iPhone SE like Live Text in the Camera app with iOS 15, and on-device dictation. Perfect for photography, gaming and augmented reality experiences, A15 Bionic makes every action feel fluid.

Built for efficiency, A15 Bionic works in conjunction with the latest-generation battery chemistry and tight integration with iOS 15 to enable better battery life on iPhone SE. Even with its compact form factor and new technologies like 5G, iPhone SE has longer battery life than the previous-generation and older 4.7-inch iPhone models. iPhone SE is compatible with Qi-certified chargers for wireless charging, and also supports fast charging.

iPhone SE features an all-new camera system powered by A15 Bionic, with a 12-megapixel ƒ/1.8 aperture Wide camera that offers incredible computational photography benefits, including Smart HDR 4, Photographic Styles, Deep Fusion and Portrait mode.4 Introduced with iPhone 13 Pro and iPhone 13, Smart HDR 4 uses intelligent segmentation to apply different adjustments for colour, contrast and noise to the subject versus the background.

This ensures faces are properly exposed in challenging lighting, and renders people in the same photo individually, with different adjustments optimised for lighting and skin tone for each person. Photographic Styles allows users to bring their personal photo preferences to every image while still benefitting from Apple’s multiframe image processing.

Preset and customised preferences work across scenes and subjects, and unlike a simple filter, intelligently apply the right adjustments to parts of the photo to ensure the important elements, like different skin tones, are preserved. Deep Fusion uses advanced machine learning to do pixel-by-pixel processing, optimising for texture, details and noise in every part of the photo. The image signal processor in A15 Bionic delivers significantly improved videos with reduced noise, particularly in low light, with better white balance and truer skin tone.

5G allows users to take advantage of the latest generation of wireless technology, with faster uploads and downloads, lower latency and better experiences in more places, like seeing family with higher-quality HD FaceTime calls, even when on mobile data and not on Wi-Fi.5 With iOS 15, SharePlay on 5G unlocks powerful shared experiences such as watching HDR movies or TV shows in sync with friends while on a FaceTime call.

And Smart Data mode will intelligently conserve battery life by automatically shifting iPhone to LTE when 5G speeds are not needed. Support for 5G worldwide is growing, with more than 200 carriers in over 70 markets and regions supporting it by the end of the year.

iOS 15 enhances the iPhone experience with more ways to stay connected, powerful updates that help users focus and explore, and intelligent features to get more done with iPhone.

Now FaceTime calls feel more natural with Spatial Audio and a new Portrait mode, SharePlay delivers a way for users to share experiences with friends and family while on a FaceTime call, Focus helps users reduce distraction, notifications have been redesigned, and Live Text uses on-device intelligence to recognise text in a photo and allows users to take action. Apple Maps brings beautiful ways to navigate and explore the world with a three-dimensional city-driving experience and walking directions in augmented reality. Weather is redesigned with full-screen maps and more graphical displays of data, and privacy controls in Siri, Mail and more places across the system further protect user information.

iPhone SE will be available in 64GB, 128GB and 256GB models in midnight, starlight and (PRODUCT)RED and will be able to pre-order beginning at 2:00 am NZDT on Saturday, 12 March, with availability beginning Friday, 18 March, 2022.

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Apple today introduced the new iPad Air with the Apple-designed M1 chip, delivering a massive leap in performance.

Available in a new array of colours, iPad Air also features the new Ultra Wide front camera with Centre Stage for a more natural video conferencing experience, a USB-C port with up to 2x faster transfer speeds and blazing-fast 5G on cellular models, at an affordable price.

Advanced cameras and compatibility with the latest accessories enable users, including content creators, gamers and students, to push the boundaries of creativity, productivity and self-expression.

“Whether it’s a college student taking elaborate notes, a content creator working on their latest project or a gamer playing graphics-intensive titles, users love iPad Air for its amazing performance and versatility in such a portable design,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “With the breakthrough M1 chip, Ultra Wide front camera with Centre Stage and ultrafast 5G, iPad Air is now more powerful, more capable and simply more fun than ever.”

The breakthrough M1 chip in iPad Air delivers a giant performance boost to even the most demanding apps and workflows, with incredible power efficiency and all-day battery life.

The 8-core CPU delivers up to 60 per cent faster performance, and the 8-core GPU delivers up to 2x faster graphics performance compared to the previous iPad Air. Combined with the CPU and GPU, a 16-core Neural Engine powers advanced machine learning (ML) functions that enable next-level experiences. From editing multiple streams of 4K video, to playing graphics-intensive games, redesigning a room in 3D and more realistic augmented reality (AR), the performance of M1 enables users to do more than ever with iPad Air.

The Ultra Wide 12MP front camera with Centre Stage automatically pans to keep users in view as they move around. When others join in, the camera detects them too, and smoothly zooms out to include them in the conversation. So whether catching up with loved ones or learning remotely, Centre Stage makes connecting more engaging than ever. With the addition of Centre Stage to iPad Air, all iPad models now feature this magical experience.

The 12MP Wide camera on the back of iPad Air lets users capture sharp photos and 4K video, scan documents and enjoy amazing AR experiences. An end-to-end solution for photo and video capture, editing and sharing, iPad Air is an incredibly versatile and ultraportable mobile studio.

Customers can do even more on iPad Air with faster wireless connectivity on the go. With 5G, iPad Air can reach peak speeds of up to 3.5 Gbps in ideal conditions.

With eSIM and Wi-Fi 6 support, iPad Air offers greater flexibility when users need to get connected, from accessing files, to backing up data, communicating with colleagues, or enjoying a movie with family and friends using SharePlay.

The USB-C port is now up to 2x faster than the previous generation, with data transfers up to 10 Gbps, so importing large photos and videos is even quicker. The port connects iPad Air to a vast ecosystem of USB-C accessories, including cameras, external storage, and displays with up to 6K resolution.

Loved for its thin and light design, the new iPad Air comes in a gorgeous array of colours: space grey, starlight, pink, purple and a stunning new blue.

iPad Air features a 10.9-inch Liquid Retina display for an immersive visual experience, with 3.8 million pixels and advanced technologies, including 500 nits of brightness, full lamination, a P3 wide colour gamut, True Tone and an antireflective screen coating.

Combined with the Liquid Retina display, landscape stereo speakers in iPad Air deliver wide stereo sound for a great movie-viewing experience. Touch ID is built into the top button of iPad Air, delivering the same ease of use and secure authentication users know and love to unlock iPad Air, log in to apps or use Apple Pay.

Apple Pencil (2nd generation) turns iPad Air into a digital journal and sketchbook users can take anywhere. With wireless charging and pairing, Apple Pencil delivers pixel-perfect precision and imperceptible lag, making writing as easy and natural as using pen and paper.

The new iPad Air is compatible with Magic Keyboard, providing the best typing experience with its floating design and built-in trackpad; Smart Keyboard Folio, with its comfortable typing experience in a slim design; and Smart Folio covers, which come in beautiful coordinating colours, black, white, electric orange, dark cherry, English lavender and marine blue, that complement the new iPad Air finishes.

iPadOS 15 delivers an experience that is designed to take advantage of the unique capabilities of iPad.

• Multitasking is even more intuitive, making features like Split View and Slide Over easier to discover, easier to use and more powerful.
• Notes goes system-wide with Quick Note, and offers new ways to collaborate and organise, whether typing or writing with Apple Pencil.
• SharePlay makes it possible for friends and family to share experiences while on a FaceTime call. Whether users are hosting a viewing party, listening to an album together or completing a fitness challenge with a friend, SharePlay keeps everything and everyone perfectly in sync.
• iPad keeps getting smarter with advanced ML capabilities. Live Text uses on-device intelligence to recognise text in a photo and allow users to take action. For example, a snapshot of a shopfront may reveal a phone number and the option to place a call.
• With next week’s release of iPadOS 15.4 and macOS 12.3, Universal Control will enable users to work with a single mouse and keyboard and move between Mac and iPad for a seamless experience, with no setup required. Users can even drag and drop content back and forth between devices, great for sketching with Apple Pencil on iPad and placing it into a Keynote slide on a Mac.

The new iPad Air is available to order beginning Saturday, 12 March, and will be in stores beginning Friday, 18 March, 2022.

The post Apple Introduces Most Powerful iPad Air. Ever. appeared first on Shane the Gamer.

Apple today introduced the new iPad (9th generation), featuring the powerful A13 Bionic chip that packs even more performance and capability into the most popular iPad, all while retaining its all-day battery life.

The new iPad features a 10.2-inch Retina display with True Tone, a 12MP Ultra Wide front camera with Centre Stage, support for Apple Pencil (1st generation) and Smart Keyboard, the intuitive iPadOS 15, and twice the storage of the previous generation.

“iPad has never been more essential for working, learning, and communicating, and we’re excited to bring one of the biggest updates ever to our most popular iPad,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “With the powerful A13 Bionic, more engaging video calls with Centre Stage, and double the storage, the new iPad delivers advanced capabilities, versatility, and simplicity at an incredible value.”

The new iPad comes equipped with the powerful A13 Bionic chip, delivering a 20 per cent performance boost over the previous generation.

This makes the new iPad up to 3x faster than the best-selling Chromebook, and up to a whopping 6x faster than the best-selling Android tablet.2 The added performance will allow users to seamlessly run advanced apps and games on the most affordable iPad.

The Neural Engine in A13 Bionic also powers next-level machine learning capabilities, including Live Text coming in iPadOS 15, which uses on-device intelligence to recognise text in a photo that users can take action on.

The Centre Stage experience on iPad Pro is now available on iPad, enabled by the new 12MP Ultra Wide front camera and Neural Engine, so users can enjoy even more engaging video calls.

As users move around, Centre Stage automatically pans the camera to keep them in view. When others join in, the camera detects them too, and smoothly zooms out to include them in the conversation. Centre Stage makes video calls more natural in FaceTime as well as third-party video-calling apps.

Whether catching up with loved ones virtually or using iPad in a remote learning environment, Centre Stage makes the experience of connecting more engaging than ever.

For the first time, True Tone comes to the beautiful 10.2-inch Retina display on iPad. A new, upgraded ambient light sensor enables True Tone, which adjusts screen content to the colour temperature of a room. True Tone on the new iPad makes images appear more natural and provides users with a more comfortable viewing experience in all lighting environments.

With its thin and light design and cellular option,3 iPad gives users the freedom to work, learn, play, and connect at home or on the go. The new iPad starts with 64GB of storage — double the storage of the previous generation, offering even more value to iPad users. A 256GB option is also available for users looking to store more apps, games, photos, and videos.

iPadOS 15 brings new features that take advantage of the unique capabilities of iPad, helping users be more productive, and taking the versatility of iPad even further.

The new iPad features 100 per cent recycled aluminium in the enclosure, marking a major milestone where every single model in the iPad lineup now has a 100 per cent recycled aluminium enclosure. iPad also uses 100 per cent recycled tin in the solder of the main logic board, and 100 per cent recycled rare earth elements in the magnets in the enclosure.

The new iPad is available to order beginning today on apple.com/au, and in stores beginning Friday, 24 September, 2021.

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