OPPO today hosted its first European Innovation Event in Barcelona, Spain, showcasing a range of new mobile innovations and technologies for 2019.

At the Innovation Event, OPPO showcased the world’s first 10x lossless zoom camera. The breakthrough technology represents another industry first from OPPO, giving users the opportunity to take professional style photographs, without fear of loss of quality when zooming.

10x lossless zoom is a new technology created with industry-leading camera specifications including a triple-lens camera structure consisting of a telephoto lens, ultra-wide-angle lens, and main camera. To provide further value to users, OPPO also introduced Optical Image Stabilization (OIS) on both the main camera and the telephoto lens to achieve higher, anti-shake accuracy that brings people closer to the world around them so that they never miss the unmissable.

Anyi Jiang, Vice President at OPPO announces OPPO’s 5G Landing Project for 2019

Speaking at the event, Kevin Cho, Managing Director at OPPO New Zealand said: “As a brand, OPPO is driven by customer insight and developing new technologies to meet their everyday needs. We have been investing heavily in innovation with a huge commitment to R&D in areas such as image beautification technology, 5G, AI, AR and VR.

“With 10x lossless zoom, our mission was to develop a camera technology that would bring customers closer and let them capture content in a way that no other smartphone manufacturer has to date. We believe we’ve achieved that.”

At the event, OPPO also showcased its developments in 5G technologies, announcing its first 5G smartphone and its 5G Landing Project.

5G is the future of the smartphone industry, bringing with it endless possibilities for creativity, imagination and better connectivity. Through the 5G Landing Project, OPPO proposed and committed to bring into full play with the capability of carrier partners like Swisscom, Telstra, Optus- and more in-depth collaboration with potential partners like Singtel to promote the implementation of 5G products and services.

Cristiano Amon, President of Qualcomm Incorporated, endorsed OPPO’s commitment to 5G innovation, “Given their leadership in the 4G era, OPPO is well positioned to be a leader in the transition to 5G. We see tremendous opportunities to drive further innovation in the 5G era, and Qualcomm Technologies looks forward to working closely with OPPO to realise the true potential of 5G and support the launch of their first 5G smartphone powered by our flagship Qualcomm Snapdragon 855 Mobile Platform with the X50 5G modem, integrated RF transceiver and RF Front-End solutions.”

At the Innovation Event OPPO showcased some of the exciting real-life applications that customers will get to enjoy with 5G, from hologram calls to to AR shopping as well as demonstrations of perfect scenarios to use 10x lossless zoom.

Cristiano Amon, President of Qualcomm Incorporated announcing new chipset for OPPO 5G smartphones coming in 2019

OPPO will also have a presence at MWC in the Ericsson and Qualcomm booths, where visitors will get to experience cloud gaming through a live demo of SoulCalibur6 developed in partnership with Shadow, the leading high-performance cloud gaming company.

“OPPO has been anticipating and preparing for the arrival of 5G since 2015 and has invested in design and technology to ensure the production of a desirable smartphone, that doesn’t compromise on functionality to accommodate 5G features and benefits,” added Cho.

The hotly anticipated arrival of 5G looks set to revolutionise consumer lives through 4K, 8K video download / upload / cloud play; 3D video calling; 5G cloud gaming and multi-player AR/VR gaming; in-store navigation, AR shopping integrated, immersive, entertainment everywhere and more.

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OPPO has today revealed to us here at STG its upcoming revolutionary launch of the world’s first 10x lossless zoom technology on a smartphone.

The announcement was made at OPPO’s 2019 Future Technology Communication Conference, and the breakthrough technology will be showcased in full at Mobile World Congress 2019.

Triple camera technology enables 10x zoom and to enable the new technology, OPPO has developed a triple-camera solution which consists of an Ultra Wide Angle, Ultra Clear Master and Telephoto lens combination.

The Ultra Wide Angle camera has an equivalent focal range of 15.9mm, bringing a unique capability to the wide-angle viewfinder, where the the primary Ultra Clear Master camera follows OPPO’s signature superior camera capability to guarantee the highest photo quality. Lastly the the telephoto camera, with the help of is 159mm equivalent focal range and original “peep-up structure” supports high-magnification zoom and ensures a high-quality long-distance shot.

This camera combination will work in tandem to create the highest quality images and videos, while maintaining lossless zoom in a variety of zoom ranges. To maintain image quality at all ranges, OPPO has introduced dual optical image stabilisation (OIS) on both standard and telephoto cameras.

In addition to the triple-camera structure, OPPO has pioneered its periscope structure, which has been designed to make full use of the width and thickness of the phone through the lateral arrangement and refraction of the lens set.

The used space is minimised, and the device is able to use a larger optical component and ensure the phone body is thin and lightweight.

To ensure the safety and reliability of the camera module, OPPO uses industry benchmark drop tests. Among them, the prism component experienced two rounds of drop tests, with each round lasting 10,000 times on both front and back sides, and 2,000 times on the remaining four sides – resulting in a total of 28,000 successful drop tests.

Speaking on the technology, OPPO New Zealand Managing Director Kevin Cho said “We are extremely excited to start 2019 with this new development of breakthrough cameraphone technology. Creating a true lossless zoom has been a challenge for many smartphones, we are excited to share this technology with Kiwi’s firsthand.”

“In 2018, we introduced a number of new camera technologies including the 3D Stealth Camera in the Find X, Ultra Night Mode on the R17 Pro, and AI camera capabilities in a number of our devices. We look forward to sharing more developments with camera technology this year.”

At the conference, OPPO also revealed its new wide zone optical fingerprint recognition technology, which effectively recognises an area up to 15x the current mainstream optical solution. Users can unlock their phone, or pay by fingerprint, anywhere on the entire screen.

The new wide zone optical fingerprint recognition contains innovative functions including two-finger simultaneous entry and authentication, which exponentially improves payment security and achieves a security level 50,000 times more secure than single fingerprint unlock.

In addition, the next-generation solution also incorporates the “Optical Encryption” feature. Compared to traditional two-step operations, where users activate the encryption application before they are able to unlock, all applications in the Optical Encryption Area can be activated, authenticated and unlocked with one click.

Devices equipped with the fingerprint technology will be available in 2019.

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